Skip to main content
Cyberlearn
Le centre e-learning de la HES-SO, il a été créé en 2004. Il propose aux professeur-e-s de la HES-SO un soutien actif pour les aider à enrichir leurs cours présentiels avec des solutions technologiques favorisant l'apprentissage.
Side panel
AI
en
Deutsch (de)
Français (fr)
You are currently using guest access
Log in
Search courses
Search courses
Home
Support
CyberLearn
Archives
HES-SO Numérique
More
Home
Support
CyberLearn
Archives
HES-SO Numérique
Open course index
24_25 Marketing Principles 1 (Wehren)
Week 2 - Company & Marketing Strategy
Bud Backlash
Bud Backlash
Completion requirements
Click on
Bud Backlash
to open the resource.
◄ Bud Dylan Mulvaney partnership
Jump to...
Jump to...
Syllabus Autumn 2024
Read Kotler Chapter 1
Week 1 - Introduction to Marketing and Course Setup
Week 1 - Creating Customer Value
Dove "The Cost of Beauty"
Simon Sinek: Start with Why
Tony's Chocaloney's Societal Marketing
Patagonia Buy Less, Demand More
Apple Think Different (1997)
Patagonia Worn Wear
Read Kotler Chapter 2
Week 2 - Strategic Planning & Introduction to Marketing Strategy and Mix
Nike Black Lives Matter
Bud Dylan Mulvaney partnership
Tony's Chocolonely : a purpose-driven and profitable supply chain
Budweiser Whassuup
Nike: Don't Ask If Your Dreams Are Crazy
Tony's Chocolonely : a purpose-driven and profitable supply chain ►